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Attorneys and legal professionals often spend their days entrenched in the written word, but knowing how to effectively deliver the spoken word is an increasingly important skill for 21st century legal teams. Knowing what to say and how to say it can help firms successfully attract talent, obtain new business, and secure favorable rulings. Learn how improved presentation and communication skills elevate executive presence.
People looking for legal assistance start with a Google search, so your law firm website needs to be functional and helpful. Using design elements, published content, and advertising campaigns can create a strong online presence for your firm. However, too many attorneys are making the same law firm website mistakes that reduce their lead conversions. Learn how to avoid those mistakes and stay on top of best practices.
Working to gain approval, implementation and execution can sometimes cause analysis paralysis. Which statement below best describes your firm’s approach to having an online presence?
If a business or law firm is going to get noticed, it has to develop a solid marketing structure. With a little planning, your marketing efforts can increase your law firm’s traffic, grow its client base, and expand its profits. Here are 20 tips to get you started with your SEO.
There is a common objection that arises when attorneys are encouraged to engage in technology training: time devoted to training is time spent away from logging billable client hours. A new partnership between LTC4 and Novum Learning hopes to make legal technology training both accessible and swift for attorneys at all firms.
What does technology competence mean and how is it obtained and maintained? The Successful Firm Project explored these questions and more in The Duty of Technology Competence Q&A Today Huddle with panelists Bonnie Beuth, Tony Gerdes, and Michael Quartararo.
The Successful Firm Playbook Events highlight the thought-leadership of industry experts to provide firms with a roadmap for 21st century growth. Colleen McKenna of Intero Advisory joined the SFP community to discuss how successful firms lead with LinkedIn to increase origination, engagement and growth. This recap highlights Colleen’s key takeaways from the event.
Most legal management professionals require a hat rack to hold the caps of their various roles: accountant, marketer, recruiter, HR director, IT coordinator, drill sergeant, therapist, confidant … and, of course, fire marshal.
Law firms are often susceptible to cyber security risk as they collect sensitive client, financial, credit and organizational data. See how your firm’s cyber security approach compares to your peers.
Ransomware will cost the economy $20 billion in 2021 — and the legal industry is not immune from this threat. In fact, lawyers, legal staff, law firms and court systems are rich targets for cybercriminals because they are trusted with a significant amount of sensitive data.